Wednesday, November 16, 2005

Talk of the sailing town

The big talk of the international sailing community these days is the Atlantic disasters; Two Volvo 70s are getting ready for shipping as cargo to Cape Town and four 60 foot trimarans have gone belly up. That’s only good news for reporters that usually don’t write about our sport, and it’s definitely not the kind off happenings that makes potential sponsors see the big value in sailing.

But there is one thing that is very positive at the moment. There are a lot of big movers and quite a few small shakers are out on a hunt for sponsors to the Barcelona World Race. They all see a lot of potential sponsors out there and with all the arguments from Offshore Challenges they have a very good sales pitch to the managements. Hopefully we will see a couple off strong teams go public in the next couple of months. It's important for the event that the good PR continues to spin for this event, and with a little effort from Offshore Challenges I see no reason for why that won’t happen.

This regatta has it all: Adventure, big names, shorthanded, reasonable budgets that secures return on investment, drama, an established and reasonable safe boat class and a technology drive that will get the stories out to the public world wide.

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